WORKFLOW · MEDICAL AESTHETICS
Medspa loyalty programs patients can actually use
Launch points, tiers, rewards, referrals, and offers across a branded patient app and web experience.
THE OUTCOME
Turn loyalty from a front-desk spreadsheet into a visible, usable patient experience.
WORKFLOW
From clinic setup to measurable patient action
- 01
Design
Set earning rules, tiers, rewards, eligibility, and expiration deliberately.
- 02
Enroll
Invite patients by QR, email, import, or clinic-assisted signup.
- 03
Engage
Show balances, rewards, offers, referrals, and activity in app and browser.
- 04
Measure
Track activation, earning, redemption, repeat purchase, and program liability.
PRODUCT
What the workflow can use
- Points ledger
- Tier benefits
- Reward catalog
- Referral rewards
- QR check-in
- Patient wallet
MEASUREMENT
Measure the behavior, not the software activity
Choose a baseline and reporting window before launch. Useful measures for this workflow include:
- Eligible-to-activated rate
- Reward redemption rate
- Repeat purchase interval
- Active loyalty members
These are recommended measures, not claimed outcomes. Loyalty Flow does not invent retention or revenue lifts.
BUYER QUESTIONS
Questions worth answering before a demo
What makes a medspa loyalty program different?
Treatment cadence, package entitlements, clinical pricing, memberships, higher transaction values, and staff-assisted redemption make the workflow more complex than a generic punch card.
Can patients use it without downloading an app?
Yes. Loyalty Flow provides the same core loyalty data through patient web and mobile experiences.